Celsius packets contain the same scientifically tested calorie burning ingredients as Celsius beverages and the same great taste!

Delray Beach, FL—May 11, 2009— Celsius Holdings, Inc. (OTCBB: CSUH) owner of Celsius®, the award-winning, scientifically tested calorie burning beverage, is pleased to introduce Celsius on-the-go packets. Each single-serve packet mixes easily in water and provides the same deliciously refreshing calorie burning benefits of Celsius beverages in a convenient packet form. Drinking Celsius helps to burn up to 100 calories or more per serving and increases metabolism by providing sustained energy. The packets are available in a great tasting raspberry flavor, easy to use, portable and perfect for people on-the-go. Celsius packets fit easily into gym bags, purses, and are great for traveling. With these packets, Celsius continues to offer consumers healthy, everyday refreshment that has been clinically shown to burn calories and raise metabolism.
Like the beverages, Celsius packets are powered by a proprietary blend of ingredients, MetaPlus™, which includes Green Tea with EGCG, Ginger, Caffeine, Calcium, Chromium, B Vitamins and Vitamin C. Scientifically shown to raise metabolism over a three-hour period, consuming Celsius results in a sustained calorie burn while keeping you energized. Celsius packets are convenient and a great fit for today’s busy lifestyle.
According to VP of Innovation, Irina Lorenzi, “Our first step to grow the calorie burning category with the Celsius brand, beyond the soft drink format and flavors, was to introduce the non-carbonated green teas. With the launch of the Celsius packets, we are combining a complete single serving of MetaPlus™ with a convenient way to take Celsius anywhere and enjoy later. As we expand the MetaPlus™ formula into more flavors, formats and delivery systems, we will continue to invest in the science and research to grow the brand and category on a firm scientific foundation.”
Celsius is a beverage brand marketed by Celsius, Inc., who has its roots as a sports nutrition company, with the goal of bringing healthy choices to consumers through science and innovation. As a trailblazer in the beverage industry by creating a new category, Celsius contains no sugar, no or low carbs, no preservatives, no high fructose corn syrup, no aspartame and very low sodium. Celsius packets are available in Raspberry flavor and will be sold at retailers throughout the country and soon available online at www.celsius.com.

About Celsius Holdings, Inc.
Celsius Holdings, Inc. (OTCBB:CSUH.OB) markets Celsius®, the original, great tasting calorie burner that is backed by science, through its wholly-owned operating subsidiary, Celsius, Inc. Celsius Inc. is dedicated to providing healthier, everyday refreshment through science and innovation. Information about Celsius Holdings, Inc. is available at our website. More information about Celsius, the original, great tasting calorie burner, is available at http://dev.celsius.com.

Forward-Looking Statements
Certain statements made in this press release are forward looking in nature (within the meaning of the Private Securities Litigation Reform Act of 1995) and, accordingly, are subject to risks and uncertainties. The actual results may differ materially from those described or contemplated. Certain of these risks and uncertainties are discussed in the reports we filed with the SEC.
Contact Info: Kim Morgan (561) 750-9800 x233 or kmorgan@transmediagroup.com Jan Norelid (866) 4-CELSIUS or jnorelid@celsius.com
Source: Celsius Holdings, Inc.

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†Celsius alone does not produce weight loss in the absence of a healthy diet and moderate exercise. In a 10 week published university clinical study in the Journal of International Society of Sports Nutrition with sedentary men and women, the group who drank one Celsius per day experienced Significantly Better Results.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. Privacy Policy

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